Tag Archives: decision making

Raise Prices? Are You Nuts?

Maybe I am, but when the significant cost-cutting opportunities that companies have focused on since the Great Recession began are exhausted, shouldn’t company executives give it serious consideration?  Increased prices translate into increased gross and net profits. There are essentially … Continue reading

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Is Your Business IQ Lower Because of Financial Constraints?

Earlier today, an Associated Press/NYTimes article reported on a study published in the August 2013 issue of the journal Science, authors Anandi Mani, Sendhil Mullainathan, Eldar Shafir, and Jiaying Zhao reported that the poor show reduced cognitive capability (IQ) and are … Continue reading

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When the Decision is Made for You

My Oak & Apple partner Cal put up a post titled “Hat Trick” not too long ago about an unsatisfying experience at a lululemon store, highlighting how an absence of customer focus led him to decide to stop doing business … Continue reading

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Not too long ago the partners at Oak & Apple met to review client status. As we started the discussion, Bill, a scratch golfer, commented that in a recent tournament he hadn’t been able to settle down and play his … Continue reading

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